Professor Nicholas Peters leads the UK's largest Al deployment in NHS primary care. He is Professor of Cardiology, Imperial College London; Co-Founder of Imperial Connected Care OneWelbeck Heart Health, and Arpiem Ltd. Professor Peters is a pioneer in the implementation of tech-enabled care pathways, having founded both NHS and commercial ventures that have delivered multiple sustainable, clinically-led healthcare innovations into routine care under his founding leadership of Imperial's Health Impact Lab. He is the visionary behind #go-to-care - the go-to-market framework for health tech that uses a scalable direct-care approach, not just another pilot or demonstration of effectiveness. Real-world implementation using this proven Health Impact framework, addresses the critical contextual systemic and human factors underpinned by essential deep clinical and regulatory expertise. Professor Peters was onetime advisor to Google Health with which he continues to collaborate among other leading academic and commercial entities with the sole mission of impacting population health through advanced technologies. No Impact, No Interest.